Germany's biggest Proximity Marketing inventory
Hiwave's locations for your Proximity Marketing campaigns: six airports, two top sport venues, one nation-wide out-of-home network, and Berlin's biggest mall:
o2 World Arena BERLIN Digital Signage plus Bluetooth and Wi-Fi at high-class events
+ Germany's second biggest sports and entertainment venue
+ 212,500 media contacts per month
+ 17,000 visitors per event, 150 events per year
+ 40 Hiwave Bluetooth Hotspots
+ Hiwave Wi-Fi network covering the second floor including the "Blue Room" club
+ Eyecatcher: More then 200 screens and one big "blue window"
Contact: Hiwave Sales Team, Tel. +49(0)30 - 250 41-216
References: a-ha, Black Eyed Peas, Beyoncée, Depeche Mode, Fanta4, Eisbären Berlin (Icehockey premier league), Justin Bieber, Lady Gaga, Neil Young, Rihanna, Shakira, Simply Red...
o2 World Arena HAMBURG Digital Signage plus Wi-Fi at high-class events
+ Germany's third biggest sports and entertainment venue
+ 240,000 media contacts per month
+ 16,000 visitors per event, 180 events per year
+ Hiwave Wi-Fi network covering the whole ground floor
+ Eyecatcher: 20 mid-size and 2 big-size screens
Contact: Hiwave Sales Team, Tel. +49(0)30 - 250 41-216
References: Eagles, Hamburg Freezers (Icehockey premier league), HSV (Handball premier league), Iron Maiden, Linkin Park, Neil Diamond, Red Hot Chili Peppers, Roger Waters...
Wall AG / WallDecaux Premium Outdoor Sales City light posters and digital out-of-home
+ Biggest Proximity on-demand-media network in Germany
+ 52,000 outdoor ad hotspots in 50 cities in Europe and USA - up to 25,000 of these can be interactivated with Hiwave Bluetooth or Wi-Fi hotspots (campaigns on-demand)
+ Up to 37,500,000 potential media contacts per month possible (we guarantee 50 downloads per hotspot per day)
References: Audi AG, SevenOne Media GmbH, Sony Pictures, T-Mobile, toom markt
Deutsche Telekom Digital Out-of-Home Media, Interactive city-light-displays on five German Airports
+ Deutsche Telekom OOHM offers ICLD - interactive City Light Displays with Bluetooth
+ Airport Stuttgart, Airport Cologne/Bonn, Airport Hannover, Airport Nürnberg, Airport Hamburg
Contact: Hiwave Sales Team, Tel. +49(0)30 - 250 41-216
References: Adam Opel AG
Alexa, Berlin Berlin's most visited shopping center
+ 180 shops on 5 floors
+ 1 million media contacts per month
+ Eyecatcher: Up to 20 Hiwave HiSpots
Contact: Hiwave Sales Team, Tel. +49(0)30 - 250 41-216
Referenzen: Fox mobile, Telefónica o2
Messe Berlin Fairs and exhibitions in Europe's top event-city
+ 571 conferences per year - Europe's second biggest conference location
+ 100 fairs and exhibitions per year
+ 1,9 million visitors per year
+ 159,000 media contacts per month
+ 27,000 exhibitors from more than 180 countries
+ 26 halls and 160,000 m² exhibition space
Contact: Hiwave Sales Team, Tel. +49(0)30 - 250 41-216
References: Dialogmesse DirectExpo/PostPrint, jamba/jamster, YOU youth fair
ScreenVisions Digital Outdoor und Events, bundesweit
Screen Visions is leading the market in LED/SMD video boards as well as agency for advertising rights in the environment of video boards. These extraordinary big screens are used in concerts and sport events, product presentations as well as fairs, exhibitions, and conferences. All media of Screenvisions can be interactivated with Hiwave's Bluetooth and Wi-Fi technology.
Contact: Mr Raphael Klinger, Tel. +49(0)711 - 901 40 822
References: Citroen road show; New Year's Eve party Brandenburger Tor for FTI Touristik
Airport Tegel Advertising at the entrance to Germany's capital city
Processing 13.4 M passengers, Tegel ist Germany's fourth biggest airport. Located centrally, Tegel is used by both tourists, and business people. Due to the ring-shaped construction of the airport building with it's contingously check-in zones, waiting rooms, and arrival zones, Tegel is somelike "made for advertising".
Airport Schönefeld / BER Advertising at Berlin's most modern airport
Berlin's future major airport BER is going to be Germany's third biggest airport by 2012, and will be processing 22 M passengers per year.
planus media is the independent special agency for out-of-home and geomarketing. The team brings together specialists with long-time experience in the complex out-of-home market. Future market geomarketing is one of the main focus of planus media. With it's new "MediaNavigator 1.0", planus media has brought up a prevailing planning program that offers an outstanding technical basis for local, and regional media planning. planus media has own instruments for pre-tests, and post-tests of out-of-home-campaigns available, such as the planus OutdoorTracker. Using these representative and neutral instruments, planus evaluates the efficiency of poster campaigns.
Contact: Mr Guido Bliss, General Manager planus media, Tel. +49(0)221 - 99 38 57 -0
